Refreezing Nudge Theory Richard Thaler Creating the subtle conditions for change Change Management Process Richard Beckhard and Reuben T. The Model of Change points out that companies and people change when there is change. Beckhard and Harris put these factors into a change formula.
The Beckhard and Harris change formula is a model for whether change will happen or not.
The Change Formula and model of Beckhard and Harris 1987 is actually attributed by them to David Gleicher. Gallagher 2005 C D x V x F R. For change to occur a number of factors need to be in place. B Desirability of the proposed change or end state.